Selling software isn’t just about having the right solution. It’s about having the confidence, knowledge, and resources to help customers solve real business challenges.

At SmartApps, we believe our success is built on the success of our partners. That’s why we don’t just develop apps for Microsoft Dynamics 365 Business Central—we work alongside our partners to help them win more business and deliver greater value to their customers.

More Than Apps – A Partner You Can Rely On

Whether you’re introducing SmartApps to a new customer or expanding an existing Business Central solution, we’re here to support you every step of the way.

Our goal is simple: make it as easy as possible for you to sell, demonstrate, implement, and market SmartApps.

Sales Support When You Need It

Every customer conversation is different. Sometimes you need technical expertise, sometimes you need product knowledge, and sometimes you simply want another pair of eyes before an important meeting.

Our team is available to help with:

• Customer discovery sessions
• Solution positioning
• Product recommendations
• Sales meetings
• Technical questions
• Licensing guidance

We’re an extension of your team—not just a software vendor.

Demo Support That Builds Confidence

A great demonstration can make all the difference.

If you’re new to SmartApps or preparing for an important customer meeting, we can help you:

• Plan the demo
• Highlight the right business scenarios
• Tailor the presentation to your customer’s challenges
• Share best practices from previous implementations

Marketing Material That Saves Time

Creating content takes time—and we’d rather you spend that time talking to customers.

That’s why we provide ready-to-use marketing material to help you promote SmartApps, including:

• Landing page content
• Product brochures
• Sales presentations
• One-pagers
• Customer emails
• Social media posts
• LinkedIn campaigns
• Website copy
• Images and graphics

Need something tailored to your market or campaign? Just ask. We’re happy to collaborate.

Training and Product Knowledge

The better you understand SmartApps, the easier it becomes to identify opportunities for your customers.

We can support your team with:

• Product training
• Feature walkthroughs
• New release updates
• Best practice sessions
• Industry-specific use cases
• Q&A sessions with our product specialists

Our goal is to help every consultant and salesperson feel confident discussing SmartApps with customers.

Support Beyond the Sale

Our partnership doesn’t end when the deal is signed.

We’re here to support implementation teams, answer technical questions, and share best practices so your customers get the most value from their investment.

When your customers succeed, everyone wins.

Let’s Grow Together

We know that every partner is different. Some need help with marketing. Others want demo support, technical expertise, or sales coaching.

Whatever you need, we’re here to help.

Because at SmartApps, we don’t just build Business Central apps.

We help our partners create more value for every customer they serve.

Want to see how SmartApps can support your team?

Get in touch with us—we’d love to discuss how we can help you grow your Business Central practice.

Many Eagle customers are already benefiting from powerful reporting and analytics capabilities. Yet in many cases, significant value remains untapped. Here are four areas where partners can help customers unlock additional business value without introducing new systems or major projects. 

1. Help Customers Move from Data to Business Insights

Most organizations have access to plenty of data. The challenge is turning that data into meaningful insights. Many customers still rely on basic metrics such as counts, volumes, or transaction totals. While useful, these metrics rarely provide the insights required for strategic decision-making. By helping customers combine KPIs and data sources, partners can support the creation of more meaningful business metrics, such as:

• Ratios instead of raw numbers
• Efficiency metrics instead of volume measurements
• Relationships between different data sets

This enables customers to:

• Make more informed decisions
• Uncover trends and relationships they may otherwise miss
• Reduce manual calculations in external tools

One of the most valuable conversations a partner can have is helping customers move from understanding what happened to understanding what it means.

2. Improve Reporting Processes and Reduce Manual Administration

Reporting remains a surprisingly manual process in many organizations. Customers often spend unnecessary time managing tasks such as:

• File naming
• Report distribution
• Folder structures and storage locations

Eagle provides functionality that can help standardize and automate these processes.

Partners can help customers:

• Define reporting standards
• Automate report naming conventions
• Control report destinations and storage locations
• Ensure reports are delivered consistently to the right place

The result is a more reliable reporting process, less administration, and fewer opportunities for manual errors.

3. Take Workflow Automation to the Next Level

Many customers have started using workflows, but relatively few are taking full advantage of their capabilities. It is common to see processes that are only partially automated, with manual intervention still required at key stages.

A conversation can focus on helping customers:

• Trigger processes automatically
• Reduce manual handling in early process stages
• Refine workflow logic and filtering
• Increase automation across the entire process

For customers, this often leads to:

• Less manual work
• Faster execution
• Imroved consistency
• Reduced risk of human error

Workflow optimization is frequently one of the easiest ways for customers to see immediate value from their existing Eagle investment.

4. Simplify Reconciliations and Increase Confidence in Financial Data

Reconciliations are often among the most time-consuming activities in finance teams. However, with the right setup and reporting structure, organizations can significantly improve both efficiency and accuracy.

Partners can help customers:

• Utilize specified values and detailed reporting
• Link related transactions and data points
• Create more tailored reconciliation processes

This makes it easier to:

• Identify discrepancies
• Investigate issues faster
• Improve confidence in financial reporting

Many customers continue to perform these tasks manually, creating unnecessary effort and increasing the risk of mistakes.

Small Improvements. Significant Value.

The common theme across these opportunities is that they typically do not require major transformations or additional software investments. Instead, partners can help customers:

• Take advantage of functionality they already own
• Improve reporting and data structures
• Automate repetitive processes
• Increase user adoption and business value

For many customers, the next opportunity is not a new solution. It is getting more value from the Eagle solution they already have.

Already have Eagle customers?

Reach out to us and discover practical ways to help them:

• Build smarter KPIs
• Improve reporting processes
• Automate workflows
• Streamline reconciliations

Every Eagle customer has a next step. Let us help you find it.